Faculty and Staff Profiles

• Doctorate of Philosophy (Ph.D.) Sport Management - University of Connecticut - 2011
• Master of Arts (M.A.) Sport Management - University of Connecticut - 2008
• Bachelor of Science (B.S.) Finance - University of Connecticut - 2006

• Associate Professor, Kemmons Wilson School of Hospitality and Resort Management - The University of Memphis - 2019 - Present
• Assistant Professor, Kemmons Wilson School of Hospitality and Resort Management - The University of Memphis - 2015 - Present
• Assistant Professor, Business Department - Alfred State College - 2011 - 2015
• Program Coordinator,   - Husky Sport - 2008 - 2011
• Academic Mentor, Counseling Program for Intercollegiate Athletics - University of Connecticut - 2008 - 2011
• Sports Marketing Assistant, Department of Athletics - University of Michigan - 2007 - 2008

• NGSA Scholarship & Leadership Award - University of Connecticut - 2011
• Outstanding Graduate Student Scholar in Sport Management - University of Connecticut - 2010
• NGSA Scholarship & Leadership Award - University of Connecticut - 2010

• Introduction to Esports (Undergraduate and Graduate) (Campus and Online) - The University of Memphis
• Strategic Management of Sport Organizations (Graduate) (Campus) - The University of Memphis
• Seminar in Sport Commerce (Graduate) (Online) - The University of Memphis
• Gender, Race, and Class in Sport and Leisure (Undergraduate) (Online) - The University of Memphis
• Financial Management (Undergraduate) (Campus and Online) - The University of Memphis
• Event Management (Undergraduate) (Campus) - The University of Memphis
• Sport and Leisure as Pop Culture (Undergraduate) (Campus and Online) - The University of Memphis
• Sport Finance (Graduate) (Campus and Online) - The University of Memphis
• Research and Data Analysis in Sport (Graduate) (Online) - The University of Memphis

• Empowering underrepresented college athlete voices (Co-PI) - American Athletic Conference Consortium - $15,000 - 2022
• Examining the multidimensional identities and experiences of Black student-athletes (Co-I) - Office of Research & Economic Development, The University of Alabama - $5,980 - 2021
• Gaming the system: An examination of racial tasking in the Esports industry (PI) - North American Society for Sport Management - $2,013 - 2020
• Examination of physical activity in homeschool children (PI) - Tennessee Association of Health, Physical Education, Recreation, and Dance - $500 - 2018-2019
• The effects of athletic identity, racial identity and perceived racial discrimination on the academic persistence of African American male college athletes. (PI) - The Laboratory for Diversity in Sport at Texas A&M University - $1,000 - 2010 - 2011
• Graduate fellowship - The National Football Foundation & College Hall of Fame - $19,000 - 2007-2008
• Exploring video game playing in the COVID-19 pandemic: a comparison between competitive gamers and recreational gamers (Co-I) - Division of Research & Innovation, University of Memphis - $2,500 - 2020
• Airbnb and Smoking-Related Public Safety Risks in Memphis (Co-I) - Division of Research & Innovation, University of Memphis - $2,500 - 2019
• Perception or reality: The relationship between perceived discrimination and the academic outcomes of African American male student-athletes. (PI) - Provost's Office Diversity Research Grant, University of Memphis - $5,000 - 2016

• University of Memphis - Faculty Senate, Senator - 2022-Present
• The University of Memphis - Director of Graduate Studies, Kemmons Wilson School of Hospitality and Resort Management - 2018 - 2020
• The University of Memphis - University Council of Graduate Studies - 2018 - 2020
• The University of Memphis - Kemmons Wilson School Administration Council - 2016 - Present
• The University of Memphis - Graduate Faculty - 2015 - Present
• The University of Memphis - Faculty Advisory Committee, Benjamin L. Hooks Institute - 2016 - 2017
• East Tennessee State University - M.S. Program External Reviewer - 2020
• Journal of Intercollegiate Sport - Associate Editor - 2019 - Present
• University of Massachusetts Boston - Sport Leadership Degree Program External Reviewer - 2017
• Journal of Issues in Intercollegiate Athletics - Editorial Board - 2016 - 2019
• Journal of HIgher Education Athletics and Innovation - Editorial Board - 2015 - Present
• Journal of Intercollegiate Sport - Editorial Board - 2016 - Present
• North American Society for Sport Management - Diversity Committee [C] - 2016 - 2019
• North American Society for Sport Management - Strategic Plan Working Group - 2016 - 2017

• Fuller, R.D. (in press). Youth and interscholastic sport. In J. Cooper (Ed.), Anti-racism in sport organizations. College Station, TX: Center for Sport Management Research and Education at Texas A&M University.
• Havard, C. T., Wann, D. L., Fuller, R. D., & Bouchard, K. (2021). Rebels or Star Fleet? Investigating rivalry in sport and Star Wars, Star Trek fandom. In C. Havard (Ed.), Rivalry and group behavior among consumers and brands: Comparisons in an out of the sport context (pp. 81-103). New York, NY: Palgrave Macmillan.
  
  

• Rubin, L.M., Fuller, R.D., Stokowski, S. (2022). “I might as well get my education”: The experiences of Black male Division III college athletes. Journal of Athlete Development and Experience, 4(1), 17-36. DOI: https://doi.org/10.25035/jade.04.01.03.
  
• Havard, C.T., Fuller, R.D., Padhye, Y. (2021). Let's settle this on the (online) gridiron: Examining perceptions of rival brands and platforms in gaming and sport. Journal of Cultural Marketing Strategy, 6(1), 25-38.
• Strehlow, S., Foster, S. J. L., Fuller, R.D., Ridpath, B. D., Fridley, A., & Stokowski, S. (2021). Division I college athletes’ self-perception: Investigating the impact of race and discrimination. Journal of Athlete Development and Experience, 3(3), 150-169.
• Fuller, R.D. & Brown, L. (2021). Organizational responses to athlete activism post-Kaepernick: An exercise in decision-making. Sage Business Cases. doi: http://dx.doi.org/10.4135/9781529764307.
• Havard, C.T., Fuller, R.D., & Silkes, C.A. (2020). Examining rivalry and out-group derogation among underrepresented college students. Journal of Cultural Marketing Strategy, 5(1), 76-85.
  
• Harrison, C.K., Fuller, R.D., Griffin, W., McArdle, D. (2020). My ambitionz az a qualitative ridah: A 2PAC analysis of the black male baller in America. Sociology of Sport Journal, 37(3), 207-219. doi: https://doi.org/10.1123/ssj.2020-0019.
  
• Havard, C. T., Fuller, R. D., Ryan, T. D., & Grieve, F. G. (2019). Using the Marvel Cinematic Universe to build a defined research line. Transformative Works and Cultures, 30. doi: https://doi.org/10.3983/twc.2019.1837
• Bailey, E., Fuller, R.D. (2019). Artifacts and the academic motivation of African American male athletes. Journal of Higher Education Athletics and Innovation, 5, 1-14. doi: https://doi.org/10.15763/issn.2376-5267.2018.1.5.1-14.
• Fuller, R.D., Lawrence, S.M., Harrison, C.K., Eyanson, J., Griffin, W. (2019). College student perceptions of preferential treatment of college athletes. Journal for the Study of Sports and Athletes in Education. doi: https://doi.org/10.1080/19357397.2019.1647034
• Berg, B.K., Agyemang, K.J.A., & Fuller, R.D. (2018). The enduring legacy of the “Black Power” salute. The Society Pages – Engaging Sports. Retrieved from: https://thesocietypages.org/engagingsports/2018/12/10/the-enduring-legacy-of-the-blackpower-salute/.
• Fuller, R.D., Harrison, C.K., Johnson, D., Lawrence, S.M., Eyanson, J., McArdle, D. (2018). The leadership perspectives of female intercollegiate athletes. Journal of Leadership Studies. doi: https://doi.org/10.1002/jls.21591
• Agyemang, K., Berg, B.K., Fuller, R.D. (2018). Disrupting the disruptor: Perceptions as institutional maintenance work at the 1968 Olympic Games. Journal of Sport Management, 6, 567-580. doi: https://doi.org/10.1123/jsm.2017-0268.
• Fuller, R.D., Agyemang, K. (2018). An examination of activism and NCAA DIII black male athletes. International Journal of Sport Management, 2, 186-206.
• Fuller, R.D., Brandon, L., Griffin, W. (2018). What should the NFL do about Colin Kaepernick? A decision-making case study. SAGE Business Cases. DOI: http://dx.doi.org/10.4135/9781526462367.
• Berg, B.K., Fuller, R.D., Hutchinson, M. (2018). "But a champion comes out much, much later": A Sport Development Case Study of the 1968 U.S. Olympic Team. Sport Management Review, 4, 430-442. doi: https://doi.org/10.1016/j.smr.2017.10.002.
• Fuller, R.D., Berg, B.K., Hutchinson, M. (2018). Eliminating varsity sports at a NCAA Division III institution: Evaluating the decision-making process. SAGE Business Cases. DOI: http://dx.doi.org/10.4135/9781526437211.
• Havard, C., Fuller, R.D. (2018). Civil ConFLiCT? A case study on the created rivalry between University of Connecticut and University of Central Florida football. SAGE Business Cases. http://dx.doi.org/10.4135/9781526439680.
  
• Berg, B.K., Winsley, K., Fuller, R.D., Hutchinson, M. (2017). From crisis to de-escalation: An examination of politics in a U.S. high school steroid testing program. International Journal of Exercise Science, 10(6), 890-899.
• Fuller, R.D., Harrison, C.K., Lawrence, S.M., Eyanson, J., McCardle, D. (2017). “I will change the world”: The intersection of social change and male college athletes’ leadership perspectives. International Journal of Exercise Science, 10(6), 845-856.
• Fuller, R.D. (2017). Perception or reality: The relationship between stereotypes, discrimination, and the academic outcomes of African American male college athletes. Journal of Sport and Social Issues. DOI: http://dx.doi.org/ 10.1177/0193723517719664.
• Fuller, R.D., Berg, B.K., Hutchinson, M.D. (2017). Aspirations through association: Using athletics to enhance institutional prestige. Case Studies in Sport Management, 6(1), 20-30. http://dx.doi.org/10.1123/cssm.2017-0008.
• Fuller, R.D., Lawrence. S.M., Harrison, C.K., Eyanson, J., Osika, L. (2017). Perks for players: High school teachers’ perceptions of athletic privilege. American Secondary Education, 45, 39-45.
• Fuller, R.D., McGarry, J.E., Coble, C.J., Evanovich, J.M., Zastoupil, G. (2017). Action research in a campus-community partnership: Lessons learned. SAGE Research Methods Cases. DOI: http://dx.doi.org/10.4135/9781526423313.
• Fuller, R.D., Lawrence, S.M., Harrison, C.H., Eyanson, J., Parks, C. (2017). The Impact of High School on the Leadership Development of African American Male Scholar-Athletes. The High School Journal, 100, 146-162.
• Fuller, R.D., Harrison, C.K., Bukstein, S.J., Martin, B.E., Lawrence, S.M., Gadsby, P. (2016). That smart dude: A qualitative investigation of the African American scholar-baller identity. Urban Education, 1 -19.
• Fuller, R.D., Harrison, C.K., Bukstein, S. (2016). A study of the significance of racial and athletic identification on educational perceptions among African American male college athletes. Race Ethnicity and Education, 5, 711-722.
• Bruening, J.E., Fuller, R.D., Percy, V.E. (2015). A multilevel analysis of the lifespan of the campus- community partnership: From initiation to restructuring. Journal of Service-Learning in Higher Education, 4, 1-7.
• Fuller, R.D., Evanovich, J.M., Bruening, J.E., Welty Peachey, J., Coble Murty, C.J., Percy, V.E., . . . Corral, M. (2015). The impact of a sport-based service learning course on participants’ attitudes, intentions, and actions towards social change. Journal of Intercollegiate Sport, 8, 14-36.
• Harrison, C.K., Martin, B.E., Fuller, R.D. (2015). “Eagles don’t fly with sparrows” Self- determination theory, African American male scholar-athletes and peer group influences on motivation. Journal of Negro Education, 84, 80-93.
• Bruening, J.E., Welty Peachey, J., Evanovich, J.M., Fuller, R.D., Coble Murty, C.J., Percy, V.E., . . . Chung, M. (2015). Managing sport for social change: The effects of intentional design and structure in a sport based service learning initiative. Sport Management Review, 18, 69-85.
• Fuller, R.D. (2014). Transition experiences out of intercollegiate athletics: A meta-synthesis. The Qualitative Report, 19, 1-15.
• Bruening, J.E., Fuller, R.D., Cotrufo, R.J., Madsen, R.M., Wilson-Hill, D., (2014). Applying intergroup contact theory to the sport management classroom. Sport Management Education Journal, 8, 35-45.
• Stadler Blank, A., Sweeney, K., Fuller, R.D. (2014). Room for growth in professional sport: An examination of the factors affecting African-American attendance. Sport Marketing Quarterly, 23, 225-240.
• Fuller, R.D., Percy, V.E., Bruening J.E., & Cotrufo, R.J., (2013). Positive youth development: Minority male participation in a sport-based after-school program in an urban environment. Research Quarterly for Exercise and Sport, 84, 469-482.
• Fuller, R.D. (2013). Race in pads and race in class?: An examination of perceptions of stereotypes and racial discrimination among African American male college athletes. Journal for the Study of Sports and Athletes in Education, 7, 190 - 209.
• Bruening, J.E., Madsen, R.M., Evanovich, J.M., & Fuller, R.D., (2010). Discovery, integration, application and teaching: Service learning through sport and physical activity. Sport Management Education Journal, 4, 31-48.